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BEIJING TO OPEN WORLD'S SECOND BIGGEST WINE MUSEUM IN 2024

By Tony Zhu

20-9-2022



Source: Architecture-Studio

The Universal Wine Museum is scheduled to open in Beijing in May 2024 in collaboration with the Cité du Vin of Bordeaux.

Located in the Fangshan district 40 kilometers from central Beijing, the museum will span some 18,000 sqm making it the world's second biggest of its kind just after its very own partner.

The Beijing museum will have 3500 sqm of permanent exhibition space, with information displays of “from vine to wine”, “history of wine”, “wine in the world”, “wines and essences” and “the art of living wines”.


Source: Ateliers Adeline Rispal

There will also be a lecture theatre with 450 seats where wine education talks will be held or being broadcast from a foreign location.

Visitors can also purchase wines from a huge space set aside for wine retails in the museum.

Philippe Massol, General Manager of the Cité du Vin, said Universal Wine Museum will adopt a different approach to that of the Cité du Vin because of the different wine culture in China.

“In Bordeaux, while our visitors comes from all over the world, a large part of them are French, and have a wine culture different from that of the Chinese.”

“In this new museum, the route and the scenography will be much less technical, and much easier to access,” Massol said.


Source: Ateliers Adeline Rispal

The objective is to adapt the experience offered by the Cité du Vin to the Chinese public, but also to promote exchange between the two cultures.

“We want to build long-term links, exhibitions, workshops, conferences that could be given here and broadcast there,” Mossal added.

The project is the brainchild of Chinese businessman, Tang Weixing, who cultivated vineyards in Beijing 25 years ago, with friends from Bordeaux and advice from French experts.

Jean-Marc Menant, Director of the project, said the architecture was inspired by the Bordeaux village of Saint-Émilion.

Construction work has already started and is progressing according to schedule. Menant expected major works to be finished in December 2023 and hoped the museum can be opened to the public in May 2024.

(the writer can be contacted at: info@thewinechronicle.com)

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