NEWS
CHINA’S SNOW BEER LAUNCHED IN SOUTH KOREA
By Tony Zhu
23-4-2025
Source: Snow Beer
China’s Snow Beer has been launched in South Korea earlier this month and is distributed exclusively by Heineken Korea.
With a history dating back to 1964, Snow Beer has always been a popular among consumers in its home country, known for its diverse product range.
Since its inception, Snow Beer has continuously evolved, offering different product lines to meet various consumer needs.
Some of its products feature refreshing taste and light-bodied texture, while others have a more robust flavour profile.
The entry of Snow Beer into the South Korean market is expected to introduce a new range of flavours to South Korea consumers.
Whether it is the rich malt, balanced bitter or the easy drinking style, Snow Beer is set to offer a new drinking experience to South Koreans who are increasingly exploring international beer options.
(the writer can be contacted at: info@thewinechronicle.com)
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