NEWS
VINEXPO ASIA WILL RETURN TO HONG KONG 28 - 30 MAY AFTER 6 YEARS
By Tony Zhu
25-4-2024
Source: Vinexpo Asia 2024
Vinexpo Asia is returning to Hong Kong from 28 to 30 May after a six-year absence in the Asian financial hub since 2018.
French organiser Vinexposium said more than 1300 producers from 40 countries will exhibit their wines and spirits – including a significant showing from Australian producers that places it in the top five of exhibiting nations.
Tens of thousands of visitors from the trade are expected to attend this year’s show after its successful return to Asia in Singapore last year.
To be held in Hong Kong Convention and Exhibition Centred, half of the attendees anticipated to be importers and the other half wholesalers, distributors, wine merchants, retailers, hoteliers and restaurateurs.
“Building on Vinexpo Asia’s proven success in Singapore in 2023, Vinexposium continues to play a central part in the economic growth and vitality of the wine and spirits industry in Asia, consistently raising industry standards and promoting an environment conducive to trade and investments,” stated Vinexposium CEO Rodolphe Lameyse.
Deputy CEO Laurent Bos said: “Vinexpo Asia is a premium trade show, 100 per cent for business, and is positioned as the industry’s unrivalled event for business development.”
This year there will be a dedicated area to organic and biodynamic wines and spirits, entitled WOW! Welcome to the Organic World.
From an educational perspective, Vinexpo Academy will offer a rich program of 55 masterclasses, roundtables and tastings over the three days to enable visitors to further develop their knowledge in a wide variety of topics. Seventy-five industry experts from around the world will lead these sessions.
On 27 May, the day before Vinexpo Asia kicks off officially, the B+D Grand Tasting will be held, in partnership between Vinexposium and Bettane+Desseauve, esteemed wine critics from France.
The Grand Tasting is an opportunity for 1000 participants to meet 70 producers from around the world.
“Everything is in place to ensure this year’s Vinexpo Asia remains the industry’s most powerful meeting place, awaited by all and ready to strengthen the unique bond of friendship that has existed between Vinexposium and Hong Kong for more than 25 years,” stated Bos.
(the writer can be contacted at: info@thewinechronicle.com)
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